"Blackbaud partnered with Lassiter & Associates to create a unique Win/Loss survey that combined the speed of the Internet with the thoroughness of personal phone interviews. The resulting participation was astounding and led to validation of some theories and revelation of other areas for improvement. We found Lassiter & Associates to be flexible in helping us achieve our goals — drilling into specific parts of the organization as we deemed necessary.

Of particular benefit was the proprietary 'Perception Scorecard' that enabled us to tap their 20 years of experience by comparing our scores to industry averages, adding context to our results. Adding this knowledge to our management goals gave us the tools we needed to aim for world class delivery of solutions and services."
                   Director of Market Performance & Planning
                   Blackbaud, Inc.