
Matthew Potts
Market Research Project Manager
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Matthew Potts, Market Research Project Manager, is responsible for managing multi-faceted market and industry research projects; implementing and tracking Internet-based research studies; analyzing complex research data; conducting secondary research and telephone interviews; and writing client reports.
Matthew has experience managing market research projects from inception to completion, including study design, data collection and analysis, report generation, and client communications. His background as a research project manager includes work with a variety of industries on an international level, and his creative methods and processes have saved clients time and money.
Matthew speaks fluent Mandarin. He holds a Bachelor of Arts degree from Dartmouth College and Bachelor of Science degree from Roanoke College.
mpotts@lassiterassociates.com
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